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Overview | Mitsubishi Motors Corporation | The Best Backed Cars in the World | Products | Environmental

Overview

Mitsubishi Motor Sales of Canada, Inc. (MMSCAN) is the exclusive Canadian sales, marketing and distribution subsidiary of one of the world’s largest automakers. MMSCAN markets a full line of Mitsubishi Motors' brand passenger cars and sport utility vehicles — consisting of eight distinctive models covering a broad market range. Mitsubishi is new to Canada — arriving just a few short years ago, in 2002. Despite its recent entry into the Canadian market, Mitsubishi Motors has been around a long time and is one of the fastest growing Japanese automakers in North America.

With its head office located in Mississauga, Ontario, MMSCAN is an agile, streamlined organization with a dedicated staff committed to growing the Mitsubishi brand in the Canadian market. Throughout the country, the number of dealers has gone from 18 to 57 over the past three years. To develop its presence in the Canadian market, Mitsubishi plans on increasing this number to 65 by next year and to 90 over the next three years.

With the continuous sales growth in Canada and the anticipated arrival of many new products, Mitsubishi is positioned well to continue on the road to success.

Mitsubishi Motors Corporation

Mitsubishi Motors Corporation (MMC) is a multinational manufacturer and distributor of automobiles, buses, parts and powertrains. It began as the motor vehicle division of Mitsubishi Heavy Industries, Ltd., with the production of the first Mitsubishi automobile in 1917. In 1970 MMC became an independent entity that is now a publicly traded company based in Tokyo, Japan.

MMC began selling its vehicles and powertrains in the United States in the 1970s under the Chrysler brand. Then in 1981 MMC struck out on its own and began creating the organization that has evolved into Mitsubishi Motors North America.

In 2002, the Mitsubishi brand also expanded into Canada. In 2003, it moved south into Mexico. And with a renewed commitment to Puerto Rico, Mitsubishi Motors is extending its reach and broadening its appeal throughout the entire North American market.

As of September 1, 2005, Mitsubishi Motors Corporation in Japan granted its Canadian operations greater independence. Now the division no longer depends on its American counterpart and reports directly to the head office in Tokyo, Japan.

The Best Backed Cars in the World

At Mitsubishi, vehicle quality, reliability and durability are backed by the best and most comprehensive warranties in the market today, a 5-year or 100,000 kilometer bumper-to-bumper in addition to a 10-year or 160,000 kilometer limited powertrain warranty. This simply proves the confidence Mitsubishi has in its products, as well as their intention of being part of the Canadian landscape for years to come.

10-year/160,000 km — Powertrain Limited Warranty
The powertrain is the heart of every vehicle, so Mitsubishi does everything it can to make sure it never skips a beat. That includes protecting it with a warranty that will last long after the new-car smell fades. The 10-year 160,000 km coverage is bold, and backed by more than 80 years of car-building expertise.

5-year/100,000 km — New Vehicle Limited Warranty
The Mitsubishi model lineup is a blend of eye-catching style and adrenalin-pumping performance. There are thousands of parts that go into these performance vehicles, and Mitsubishi backs virtually everything for 5 years or 100,000 kilometres, whichever comes first.

5-year/Unlimited km Roadside Assistance
From flat tires and breakdowns in stormy weather to more serious situations, Mitsubishi Roadside Assistance stands ready 24 hours-a-day, 365 days-a-year to provide emergency services, including free towing, battery boosts, tire service, fuel and fluid delivery and more.

Products

Mitsubishi provides a unique blend of spirited performance, inspired design, and durability, with cars built for those uncompromising souls seeking a driving experience that's all too rare in today's world. For those confident individuals who refuse to settle and who are searching for a car so responsive it goes beyond transportation to become an extension of themselves, Mitsubishi cars actually feel different from the first time you turn the key and come with a built-in confidence that continues year after year, mile after mile.

Montero: The Montero is a fully equipped, full-size SUV. It blends performance and dependability with luxurious amenities. It is outfitted with advanced equipment designed to help keep the driver in control at all times. Its 4-wheel independent suspension works to cushion unpredictable road variances and the Mitsubishi Active Skid and Traction Control (M-ASTC) system uses a series of sensors to constantly monitor wheel traction and will apply ABS when necessary in order to help maintain your grip on the road.

Endeavor: The Endeavor’s bold midsize frame sits on 17-inch wheels and features sculpted lines that reduce drag and help improve fuel economy and performance. The Endeavor doesn't use body-on-frame construction like conventional SUVs. It is built on a Refined Impact Safety Evolution (RISE) Chassis, which is a flex-resistant unibody design that combines with a four-wheel independent suspension to provide the nimble handling of a sports sedan. It also protects occupants in a collision with its steel side-impact door beams and energy-absorbing crumple zones.

Outlander: The Outlander couples the ride comfort and engineering precision of a sedan with the versatility and sense of adventure of an SUV. With its 2.4-litre, 16-valve MIVEC engine and available all-wheel drive, Outlander is always prepared regardless of driving conditions. In the event of a frontal collision, the Outlander's Advanced Dual-Stage air bags are poised to deploy and protect. Sensors respond to the force of a crash and to the driver's seat position (and passenger-seat occupant weight) to vary the rate of air bag deployment for a more accurate response.

Eclipse: This sports car was completely redesigned in 2006 and backs its exhilarating sleekness with immense power. The Eclipse advantage starts under the hood with potent MIVEC engine technology. Eclipse GS sets the tone with a MIVEC inline-4 engine that kicks-out an impressive 162 horsepower. For drivers who need more, Eclipse GT is armed with a thundering 263-hp 3.8L MIVEC V6 that's brought to life by a 6-speed manual or available 5-speed Sportronic® automatic transmission.

Eclipse Spyder: The Eclipse Spyder was built to get noticed. It is an attainable high performance Grand Touring / Sports car that is certain to appeal to both convertible enthusiasts and sports car aficionados. The sensuous and powerful Eclipse Spyder offers room for four, a disappearing top, Ice Blue gauges and a choice of dashboard colours. Two models are available: The well equipped Eclipse Spyder GS, powered by a 2.4 litre, 162 hp MIVEC engine and the luxurious GT Premium which features a 3.8 litre, 260 hp MIVEC V6 engine.

Galant: The Galant proves that responsibility and responsiveness can get along just fine. Its thoughtful combination of upscale design and refined Mitsubishi power highlighted by an available 230-hp V6 engine and 4-speed Sportronic® transmission with clutchless manual shifting (LS and GTS models) make it the perfect family sedan for maneuvering through city streets or taking to the highway. With a 5-star frontal crash test rating from NHTSA, the 2006 Galant is designed to instill confidence. All its style and sophistication sit on a rigid Refined Impact Safety Evolution (RISE) Chassis that features energy-absorbing front and rear crumple zones and steel side-guard door beams.

Lancer: The Lancer is best known for its roominess, reliability, handling and good looks. It offers a spacious interior with plenty of legroom and comes standard with nice luxuries like a CD audio system and auto-off halogen headlamps. It offers a 4-speed Automatic Transmission with Adaptive Shift Control, and lower anchors and tethers for child seat installation greatly simplify child safety seat installation and protect children with their more secure fittings. It also comes equipped with ventilated front discs brakes, the ability to add optional anti-lock (ABS) braking capability to many models and a flex-resistant Refined Impact Safety Evolution (RISE) chassis.

Lancer Sportback: The Sportback boasts incredible cargo versatility with over 1,719 litres of cargo space with the rear seats folded down. The Sportback comes with front SRS air bags and front seat-mounted side-impact air bags are available. It also comes equipped with ventilated front discs brakes, the ability to add optional anti-lock (ABS) braking capability to many models and a flex-resistant Refined Impact Safety Evolution (RISE) chassis.

Environmental

Mitsubishi has developed a new program that will guide their ongoing efforts in tackling environmental issues. The focus is to achieve a harmonious co-existence with the environment and also to contribute to a sustainable society as it works toward corporate revitalization and growth. Some key areas are fuel economy, electric vehicles and recycling.

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